Process is extremely important in creating a successful and refined logo
for any company or establishment. In this case, an icon was created for my friends band, Anchorage. In the genre of post-punk/rock/powerpop, Anchorage's influences are revered and their execution is genuine and appropriate. The final logo and logotype was meant to convey a sense of security, safety, and healing. I feel like the logo and logotype do just that.
A more detailed documentation of the process of the Anchorage logo can be viewed on my portfolio website here.
http://www.coryloven.com/index.php?/work/anchorage/
You can hear a couple demos by Anchorage on their Myspace Music
website currently as well.
http://www.myspace.com/anchoragemn
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